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IDD Presents Awards at 2020 National Sales Meeting

By Essilor News

Independent Distribution Division (IDD), a business unit within Essilor of America that supports independently owned and operated optical labs, strives to make a difference for our industry, our customers, and, most importantly, for those whose lives are forever changed by the right pair of glasses. The IDD team works with 185 independent labs with over 250 lab locations around the country, empowering them with products, programs and strategies to grow their business.

Each year at Essilor’s National Sales Meeting, IDD hosts the Vision Excellence Awards to present their annual laboratory awards, recognizing independent distributors who have exceeded expectations and achieved top sales performance in both sales and unit growth within specific Essilor product categories.

Shon Bjornberg,Vice President, Independent Distribution Division, Essilor of America, along with other Wholesale Business leaders, presented this year’s awards. “Our independent laboratory partners continue to deliver superb products and services to our customers and their patients,” Bjornberg said as he congratulated the winners. “We greatly appreciate their continued commitment to innovation, superior service and delivering the best vision solutions and experience possible.”

The following independent laboratory partners and retailers received awards for outstanding achievements in the following categories:

Varilux® Lab of the Year
Green Optics

Crizal® Lab of the Year
Walman Optical

Transitions® Lab of the Year
Cherry Optical, Inc.

IDD Lab of the Year
Cherry Optical, Inc.

IDD Very Important Partner of the Year
Walman Optical

President's Club
Jennifer Knox


IDD offers independent labs technologically advanced products and services, along with industry-leading programs, to increase sales revenue and margins for its customers and to elevate our premium brands such as Varilux®, Crizal® Transitions® Xperio UV™ and Eyezen™+ lenses.

To learn more about IDD, visit their website.

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