Essilor Introduces New And Improved Crizal AlizÌ© Lenses
By Essilor News
DALLAS – (Jan. 8, 2010) – Essilor of America, Inc., the nation’s leading manufacturer of optical lenses, today announces the launch of New and Improved Crizal® Alizé® lenses, a full product replacement with improved cleanability. The current generation of Crizal Alizé lenses will be discontinued on Jan. 12.
“When first launched, Crizal Alizé lenses set the standard for cleanability in No-Glare lenses,” said Carl Bracy, vice president of marketing for Essilor of America. “Now, we’re going above and beyond with a new and improved lens that is unmatched by the competition in its cleanability.”
New and Improved Crizal Alizé lenses will offer:
Unmatched Cleanability: With a contact angle of 116°, New and Improved Crizal Alizé lenses feature an enhanced top coat, superior to the competition. Even after 20,000 cleanings, more than 98 percent of the super-hydrophobic top coat remains, thus protecting the lens from scratches that can result from regular cleanings.
High Surface Density™ (HSD) Process: Independent research shows 85 percent of No- Glare wearers want a smudge-resistant lens. Essilor’s proprietary HSD process densely packs the top coat molecules together, so nothing—not fingerprints, dirt, oil or smudges—can stick to the lenses. Lenses stay cleaner longer and remain the easiest to clean.
Double-Sided Integrated Hard Coat: The integrated hard coat continues to deliver scratch resistance and durability that can easily withstand life’s daily wear.
Pad Control System™: More than ever, Essilor’s exclusive Pad Control System ensures the ultimate edging precision.
Beginning Jan. 12, New and Improved Crizal Alizé lenses will be available to ECPs and their patients. Essilor will offer these lenses in both Rx and Finished Single Vision (FSV) in the same materials as the prior generation with two exceptions, the discontinuation of FSV AS Thin&Lite® 1.60 and the launch of three new materials: FSV 1.5 Transitions® VI Gray, FSV AS Airwear® Transitions VI Gray and FSV AS Thin&Lite 1.67 Transitions VI Gray.
For more information on New and Improved Crizal Alizé lenses, visit www.crizalusa.com.
Essilor is the leading manufacturer of optical lenses in the United States and is the market leader in progressive, high-index and anti-reflective coated lenses. A pioneer in the development and production of ophthalmic lenses,
Essilor employs more than 9,000 people throughout North America. Essilor manufactures optical lenses under the Varilux®, Crizal®, Thin&Lite®, Xperio™ and DEFINITY® and other Essilor brand names. Essilor Laboratories of America (ELOA) is the largest, and most trusted, optical lab network in the U.S. and offers a wide choice of services and lens brands, including Essilor premium lenses, to eyecare professionals across the nation. Essilor of America, Inc. (Essilor) is a subsidiary of Paris-based Essilor International, S.A., a publicly held company traded on the Euronext Paris stock exchange (Reuters: ESSI.PA).
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Essilor, Varilux, Crizal, DEFINITY and Alizé are registered trademarks of Essilor International and Xperio, Pad Control System and High Surface Density are trademarks of Essilor International. Thin&Lite is a registered trademark of Essilor of America, Inc. Transitions is a registered trademark of Transitions Optical, Inc.
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